Look out Oxford…


There’s a flurry of last minute activity around here at the moment. Display cases are being collected; a funny proto-human ape creature model is being cleaned and prepared for the limelight; and logo-adorned lab coats are being freshly starched and pressed. We are preparing to go to town.

Mobile site
The smartphone-friendly Goes to Town website

You may have seen our teaser trailer a few weeks back. If not, you can check it out here. It didn’t give much away, but regular readers of this blog deserve a proper heads-up: Next week we will be installing twelve specimens in venues all around Oxford city centre, creating the Goes to Town trail, accompanied by a specially-designed mobile website.

You can see what the goestotown.com website will look like on the right here. It features lots of extra info about each specimen on the trail, along with audio recordings about each exhibit made by Museum staff and Oxford University scientists. The site will go fully live after the specimens are all safely in their new homes next week.

Goes to Town will remain in the twelve Oxford venues for six months. During that time residents and visitors to the city can complete the trail and enter our competition. Every specimen display has two Top Trumps-style ratings, one for Danger and one for Rarity. If you tell us which has the highest rating in each category we’ll enter you into a draw for prizes to be awarded when the Museum reopens in February 2014.

There will be another little film to follow too, so watch out for that. In the meantime we need to get back to preparing our crate-clad displays. As you can see below, the workshop chaps are beavering away at this right now…

See you in town!

Preparing the displays

Scott Billings – Communications coordinator

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